Tuesday, September 30, 2008

New Slogan for Changing "Times"

"All the News That's Fit to Print" : isn't that a lame 20th century slogan for a trendy 21st century content provider like The New York Times? The last time I read the "Paper of Record" most of the articles were about demography ("In Florida, Gefilte Fishermen Face Shrinking Catch"), most of the photos were 98% sky and 2% mud, most of the "news" was deep-sourced speculation about speculation about speculation about whether John McCain was planning to use the White House as a place to meet interns at taxpayer expense.

The self-transformation of this organ of journalism seems to have a method and a goal. I'm hearing a statement about all of us standing together as one, never blaming the victim, and always saying boldly what needs to be said, especially when it's unpopular because it's not the truth. An organ like this needs a new slogan for a new century. Here's a suggestion for the masthead of the Times: "We Are All Jayson Blair".

Doesn't that just about say it all?

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